Case Study: Transforming Furniture Rental Services in Riyadh

Executive Summary

Manal Furniture Rental, a premier furniture rental service in Riyadh, partnered with Khaled Digital Solutions to revolutionize its digital presence, streamline operations, and enhance customer engagement. Through a comprehensive digital transformation, we positioned Manal as the go-to choice for flexible, high-quality furniture rentals in Saudi Arabia’s competitive market.

Company Background

Manal Furniture Rental specializes in providing premium rental solutions for:

• Residential Spaces: Fully furnished apartments, villas, and short-term rentals

• Corporate Clients: Office furniture, coworking spaces, and event setups

• Hospitality Sector: Hotel and furnished apartment rentals

With a vast inventory of modern and luxury furniture, Manal caters to expats, businesses, and homeowners seeking flexible, hassle-free interior solutions.

Challenges

1. Limited Online Visibility – Struggled to compete with established rental brands.

2. Manual Booking Process – No digital platform for instant quotes or reservations.

3. Outdated Inventory Management – Difficulty tracking availability and customer preferences.

4. Low Customer Retention – No loyalty program or automated follow-ups.

Solutions by Khaled Digital Solutions

1. Brand Revamp & Visual Identity

• Developed a modern, user-friendly brand identity reflecting luxury and convenience.

• Created lifestyle photography & 3D room visualizers to showcase furniture in real settings.

• Designed brochures, social media templates, and vehicle branding for cohesive marketing.

2. Interactive Rental Platform

• Built a mobile-responsive website with real-time inventory and pricing.

• Integrated an instant booking system with flexible rental durations (daily/monthly).

• Added AI-powered furniture recommendations based on customer preferences.

3. Digital Marketing & Lead Generation

• Launched Google Ads & Instagram campaigns targeting expats and businesses.

• Optimized SEO for keywords like “furniture rental Riyadh” and “luxury sofa rental KSA.”

• Produced video testimonials from satisfied corporate clients.

4. Smart Operations & CRM

• Implemented cloud-based inventory management to track availability.

• Introduced automated reminders for lease renewals and returns.

• Developed a loyalty program for repeat customers.

Results & Impact

• 200% increase in online bookings within 6 months.

• 50% faster customer onboarding with digital contracts.

• 35% higher customer retention due to automated engagement.

• Recognized as “Best Furniture Rental Service 2024” by Riyadh Business Awards.

Conclusion

Khaled Digital Solutions transformed Manal Furniture Rental into a digitally driven industry leader. Their enhanced platform and marketing strategy now attract high-value clients while streamlining operations for maximum efficiency.

Rent with Ease, Live in Style
Contact Khaled Digital Solutions to elevate your furniture rental business.