Case Study: Abu Musahadid Aluminium x Khaled Digital Solutions – Redefining Smart Doors and Ironworks in Saudi Arabia
Introduction
Abu Musahadid Aluminium, a leader in automatic doors and custom ironworks in Saudi Arabia, partnered with Khaled Digital Solutions, a cutting-edge design and technology agency, to revolutionize their product offerings and digital presence. This collaboration focused on integrating advanced technology into traditional access solutions, elevating user experience, energy efficiency, and aesthetic appeal. The project aligned with Saudi Arabia’s Vision 2030 goals of embracing innovation and enhancing urban infrastructure.
Background
Abu Musahadid Aluminium has been a trusted name in Saudi Arabia’s construction sector for over two decades, specializing in high-quality automatic sliding doors, glass partitions, and ornamental ironworks. However, in a rapidly modernizing market, the company sought to:
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Incorporate smart technology into their automatic doors.
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Modernize ironwork designs without compromising cultural aesthetics.
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Strengthen their digital footprint to attract tech-savvy clients.
Khaled Digital Solutions, known for its expertise in digital design and IoT integration, was tasked with driving this transformation.
Challenges
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Technical Integration: Embedding IoT and sensor-based systems into existing door mechanisms.
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Energy Efficiency: Reducing power consumption of automatic doors in extreme climates.
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Cultural Sensitivity: Balancing modern ironwork designs with traditional Saudi architectural styles.
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Digital Engagement: Creating an immersive online experience for B2B and B2C clients.
Solutions by Khaled Digital Solutions
1. Smart Automatic Doors
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IoT-Enabled Sensors: Installed motion and facial recognition systems for touchless access, improving hygiene and security.
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Energy-Efficient Motors: Upgraded door mechanisms with solar-compatible motors, reducing energy use by 30%.
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Remote Monitoring: Developed a proprietary app for clients to control door settings and receive maintenance alerts.
2. Modernized Ironworks
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AI-Driven Design Tools: Collaborated with local artists to create intricate, culturally resonant patterns using generative design software.
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Durable Coatings: Implemented nanotechnology coatings to protect ironworks from corrosion in harsh desert environments.
3. Digital Transformation
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Interactive Website: Launched a dynamic platform featuring 3D product configurators, AR previews, and real-time project tracking.
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Social Media Campaigns: Highlighted the fusion of tradition and technology through video case studies, driving a 40% increase in online inquiries.
Implementation
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Phase 1: Prototyping and testing IoT systems for doors in partnership with Siemens Middle East.
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Phase 2: Training Abu Musahadid’s artisans on AI design tools to ensure seamless adoption.
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Phase 3: Launching Khaled Digital’s AR app, allowing clients to visualize custom ironwork designs in their spaces.
Results
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50% Increase in Sales: Driven by demand for smart doors in commercial hubs like Riyadh and Jeddah.
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25% Reduction in Energy Costs: For clients using solar-integrated automatic doors.
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Award-Winning Designs: Abu Musahadid’s AI-generated ironwork patterns won the 2023 Saudi Design Excellence Award.
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Enhanced Customer Experience: 80% of clients praised the AR tool for simplifying design decisions.
Client Testimonial:
“Khaled Digital Solutions transformed our business into a tech-forward brand. Their solutions made us pioneers in Saudi Arabia’s smart infrastructure sector.”
— Ahmed Al-Musahadid, CEO, Abu Musahadid Aluminium
Conclusion
By merging Abu Musahadid Aluminium’s craftsmanship with Khaled Digital Solutions’ technological prowess, this project redefined industry standards in Saudi Arabia. It demonstrated how tradition and innovation can coexist, positioning both companies as leaders in the Kingdom’s smart infrastructure revolution.